LOGIN

The business data management platform for the video industry

video_collection WATCH video teaser

Free Resources!

Retention

  • Predict your churn rate
  • Get your audience engagement scoring on an individual level
  • Identify the main reasons your audience leave your service
  • Impact your audience with multichannel retention marketing actions
  • Track marketing action performance

Personalization

  • Personalize your audience content offering by device, time of the day, and day of the week
  • Include editorial recommendations and blacklists
  • Provide In-player recommendations
  • Include UX recommendations through widgets
  • Track content recommendation performance

Audience segmentation

  • Get audience clusters by engagement level
  • Get audience clusters by content type
  • Get audience clusters by content genre
  • Get audience clusters by CLTV
  • Impact any clusters with multichannel marketing campaigns
  • Track marketing campaign performance

Business Intelligence

  • Get a daily snapshot of your video business
  • Better define your acquisition strategy
  • Agile tracking of your MRR, ARPU, and CLTV
  • In-depth knowledge of your audience activity
  • Maximize your content catalogue performance
  • Improve your user experience on any device

Audience Insights Platform and AI Video

We love our customers. You are in the right company.

Case study

Universal +

Using cloud-based advanced business intelligence to provide access to daily business performance data and insights to take real time action

Case study

GloboPlay

Modelled churn behavior prior to service abandonment and ranked the full user base on probability of their leaving the service, amongst other business data services

Case study

GSN TV

Using cloud-based advanced business intelligence to provide access to daily business performance data and insights to take real time action

Audience Insights Platform Clarovideo
Case study

Clarovideo by America Movil

Reduced access time to business performance and advanced insights from weeks to hours: insights that were needed to take action on 10 MM subscribers across 12 countries in Latin America.

Audience Insights Platform Cableonda Go
Case study

Cableonda Go

Using cloud-based advanced business intelligence to provide access to daily business performance data and insights, which are needed to take real-time action. More than 30 minutes per day on average using the platform.

Case study

Topic

Using cloud-based advanced business intelligence to provide access to daily business performance data and insights plus content recommendations provisioning at individuals level.

We are always excited to share industry insights and to learn together

Whitepaper

Data-driven Content Intelligence: How to Make the Most of Your Video Service Catalog

Content is KING! Yes, it is, but every king needs to rule his kingdom wisely to have a prosperous and long-lasting reign. This is where Data- driven Content Intelligence comes into play. A content catalog is not very different: how a video service “rules” (manages) its catalog can make the difference between a successful video service and a mediocre one.
Blog

Turning Data into Actionable Insights: How to Improve Your Cloud TV Service KPIs Interview

in our last webinar, Kaltura´s and Jump´s  experts, Jerónimo Macanás, CEO of Jump Data-Driven and Gideon Gilboa, executive vice president of Products and Solutions at Kaltura’s
Press Release

Jump to Power Personalization and Recommendations for Accedo One

Jump to Power Personalization and Recommendations for Accedo One: Jump Data Driven, the pioneers behind the world’s most advanced actionable business data platform for digital
Whitepaper

Reducing OTT Churn & Machine Learning. Why you should try it?

Increasing OTT competition and slowing OTT market growth will make customer acquisition a more challenging, and expensive, proposition for OTT services. As it becomes harder to win new customers, it becomes even more important to retain those customers you already have.
Whitepaper

Why Audience Clustering in Video Services is crucial for success?

If content is king in the video industry, data is the new queen. Advanced user and content-centric knowledge is now possible thanks to the explosion of data volume, variety and velocity, which is catalysing new business models and reshaping the entertainment industry.
Whitepaper

What is data-driven user experience?

Gaining insight into the performance of video service user experience must be incorporated as a core part of a video service’s product management process. It should drive activity like product feature prioritization and changes to the user experience that impact the overall customer engagement, thus helping detect UX inefficiencies and enhancing it with a data-driven approach. Learn from this whitepaper some of the areas of analysis in this context that you should not overlook if you want to keep your video users engaged.

Menu