Jump Data-Driven Video, one of the leading business data management platforms for the video industry and VYND.IO, a UAE based startup focused on simplifying the world of entertainment, have announced a strategic partnership to release Jump Data-Driven Video’s full suite of AI enhanced tools across the region.
Jump Data-Driven Video’s suite of data management tools enables OTT, PAY TV, FTA and Telecom operators to better manage customer churn and retention, create actionable audience segments and generate customer insights.
VYND.IO tracks content availability across all entertainment platforms and indexes these on www.vynd.it to allow the audience to find exactly where to legally watch the content they want in one place for free. VYND.IO then provides AI supported tools to the entertainment services that are integrated to support them in maximizing the customer lifecycle value of their audience.
The digital & broadcast entertainment industry is currently facing significant competition and fragmentation, with a large number of digital services and business models vying for supremacy. In this environment SVODs are facing increasing battles with churn even as they spend ever increasing amounts on originals; AVODs are facing increasing challenges to attract viewers; in this world, data, and the impactful utilization of data is a significant competitive advantage.
Jesus Herrero, Co-Founder & CRO of Jump Data-Driven Video: “We are thrilled that our suite of tools will be accessible across the region. VYND.IO bring significant experience and understanding of the video entertainment industry in the MENA region and we are looking forward to embarking on this journey together with the VYND.IO team”.
Nader Sobhan, Co-Founder & CEO of VYND.IO: “The Jump Data-Driven Video toolkit fits seamlessly with our approach to supporting the video entertainment industry through data, and we are excited by the increased depth of insights we are able to generate for our clients as a result of this partnership. We are increasingly integrating entertainment services into our flagship www.vynd.it platform and we are looking forward to offering even more impact to the MENA entertainment industry in the coming years.”
JUMP Data-Driven Video’s full offering and customization is available for licensing through VYND.IO.
About JUMP Data-Driven Video:
JUMP is an advanced business analytics solution that uses data to help video service providers gain valuable insights about their audience and content performance, predict churn to retain users, identify the clusters that video users belong to, and personalize the video experience. Jump is built on the foundations of cutting-edge big data and artificial intelligence technology customized for the video industry.
Our vision is that data and its effective use will be the new competitive advantage in the next phase of the video industry. Nowadays only big players like Netflix, Amazon, and Google use cutting-edge data technologies to compete in the video market: retaining customers and increasing revenues.
VYND.IO is a UAE based neural network start up, focused on simplifying and optimizing the connections between content, platforms and users.
www.vynd.it is the only site in MENA where the general audience can search for and find where to watch things legally.
Silvia Werd – Marketing Director