Content is KING! Yes, it is, but every king needs to rule his kingdom wisely to have a prosperous and long-lasting reign. A content catalog is not very different: how a video service “rules” (manages) its catalog can make the difference between a successful video service and a mediocre one.
What can Artificial Intelligence (really) do for your video business?
Today’s entertainment industry technology vendors are reeling off jargon like “AI”, “machine learning”, and “deep learning”, touting the benefits these technologies promise.
It can be difficult for video service providers decision makers to discern between the future promise of AI and what is truly feasible and effective today.
In this white-paper you will learn what AI can really do for your video business TODAY! , not in the future.
What is data-driven user experience?
Gaining insight into the performance of video service user experience must be incorporated as a core part of a video service’s product management process. It should drive activity like product feature prioritization and changes to the user experience that impact the overall customer engagement, thus helping detect UX inefficiencies and enhancing it with a data-driven approach.
Learn from this whitepaper some of the areas of analysis in this context that you should not overlook if you want to keep your video users engaged.